Max Toy 10th Anniversary

November 2, 2015 Mark Nagata

Hard to believe it’s been 10 years since founding Max Toy Company ! I thought I would share some behind the scene pics from the early days. We start with my original character, Captain Maxx. Named after my son Max … whom the company is named for as well 😉 While we’ve gone on to make Captain Maxx in other sizes and in Japan, this first China made version remains my favorite.

Fun Fact: I use “Max” so much (company name, Characters etc) that people think my name is Max ! I’d say about a third of the emails are addressed to Max 😉

Before launching the character I posted up a secret web site, which gave the back ground details on where Captain Maxx came from: www.captainmaxx.com

By the way, it’s a fictitious story but fans still think there was a vintage TV series in Japan ;-P

Here’s the sketch I did that the factory used to base the sculpt below on. My influences for the figure included Ultraman, Spectreman, Mirrorman and Marvel comics 60s Captain Marvel .. all mashed up !

Sporting a “removable” mask which reveals a hybrid face underneath of Me (hair parted in the middle), Max ( his dimple on the cheek) and the generic Japanese toy male face sculpt.